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Linda Segbefia

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Hello, I’m Linda Segbefia, the founder of the Linda Segbefia blog. With over a decade of experience as a Communications Expert, I currently serve as the Corporate Communications Officer for UBA Ghana. My journey in the world of communications has been enriched by my time at two of Ghana’s premier PR agencies, Stratcomm Africa and Ogilvy Ghana. Driven by my passion for writing and content creation, I established this platform to share insightful and diverse content. Join me on this journey as we delve into these captivating stories and more!

EDITOR’s PICK: THE PROVEN POWER OF CORPORATE SOCIAL RESPONSIBILITY ON CUSTOMER AND BRAND LOYALTY BY PHOEBE PAPPOE

More critical than ever, consumers have become particular and discerning about brands. Consumers make purchasing decisions with brands who they feel are dedicated to...

Generative AI Is Taking Over – How Ghanaian Businesses Can Harness The Power Of AI Now!

Author: Allen OLAYIWOLA Generative AI is revolutionizing industries across the globe, and Ghanaian businesses are no exception. If your company hasn’t yet tapped into the transformative...

NOVA Promotes Green Energy In Ghana, Donates Clean Cooking Stoves To Local Food Businesses

NOVA, a wholly owned Ghanaian oil marketing company and a subsidiary of the CH Group, is promoting green energy in Ghana following its donation...

Why corporate leadership can no longer be silent on sustainability

Written by Sadat Laminu For those who grew up in the 1990s, around the politics of the day and the economy, buzzwords like global warming,...

Ghana Grows Programme To Support 90,000 Tailors And Dressmakers With Skills Training

Springboard Road Show Foundation has signed a Memorandum of Understanding with the Ghana National Tailors and Dressmakers Association (GNTDA) to equip over 90,000 young...

UBA Set to Expand Operations to Saudi Arabia, Reinforces Commitment to Long-term Investments in Africa

Africa’s Global Bank, United Bank for Africa (UBA) Plc, has set the wheels in motion to expand its operations in the Middle East with...

GIPC Honors MTN As Ghana’s Leading Telecommunications Company

Accra, October 31, 2024 - Scancom PLC (MTN Ghana) has been recognized as one of the top companies in Ghana, securing 3rd place at...

AbibiNsroma, FIDEP Foundation Convene Consultative Dialogue On Energy Transition And Climate Justice

Accra, Ghana – October 29, 2024 In a dynamic and timely gathering, the AbibiNsroma Foundation and FIDEP Foundation hosted the Consultative Dialogue on Energy Transition...

Exciting News: Ghana’s Foreign Minister selected as the 7th Secretary-General of The Commonwealth

In a remarkable achievement for Ghana, Honorable Shirley Ayorkor Botchwey has been selected as the 7th Secretary-General of The Commonwealth. Currently serving as Ghana’s...

Tsadidi Global Partners With Suvinil Paints For Tsadidifest24!

The Tsadidi Street Art Festival returns for its third edition, celebrating art, culture and tourism from Friday, November 1st to Sunday, November 3rd, 2024....

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